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Enhancing Data Center Customer Experience – and Why It Matters

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In today’s digital economy, data centers are crucial for businesses to have reliable and secure IT infrastructure. With customer expectations continually evolving, data center providers must adapt and innovate to enhance the customer experience in this competitive landscape.  In this blog, we’ll review new trends and plans to make the data center experience better for our customers as we strive to meet their evolving needs.

Keeping Pace with Changing Customer Demands

The landscape of data center customer experience is much like technology, continually evolving.  Businesses increasingly rely upon data center partnerships to support their digital operations and infrastructure needs. Customer expectations are higher than ever, requiring not just reliable and secure data center services, but also personalized solutions, proactive support and easy ways to conduct business. 

To deliver a best-in-class customer experience, data centers must embrace key trends and meet our customers’ shifting requirements by providing:

  • Technologies like cloud computing, edge computing and AI to enhance performance, scalability and efficiency  
  • Scalability and flexibility to accommodate customer-specific business needs, preferences and growth strategies
  • Robust security and compliance, along with vigorous cybersecurity measures to meet security requirements, encryptions protocols and data protection regulations to safeguard sensitive information 
  • Sustainability, green initiatives and environmentally friendly practices throughout our data center footprint
  • Customer support and service levels that provide a superior customer experience. This requires responsive customer support with 24/7 monitoring, maintenance and troubleshooting services, SLA adherence and transparent communication channels.

Why Cologix Brings You Unique Value as a Customer

Why Cologix? It’s simple and it starts internally.  We highly value our employees and foster a culture of collaboration, respect and continuous learning.  By creating this positive and supportive work environment, our teams translate that into delivering a world-class customer experience.  We differentiate ourselves through our unwavering commitment to partnership and collaboration with our customers, proactive support, transparency, reliability and responsiveness. 

Our Customer Experience team prioritizes our customers’ needs and requirements by delivering solutions to drive their business.  Quarterly Business Reviews (QBRs) play a crucial role in our relationships.  These meetings offer a valuable opportunity to understand dynamic needs, assess our performance, address any challenges, align strategic goals and drive continuous improvement.  This customer-centric approach ensures that our customers receive the highest level of service and support to achieve their business objectives from our platform.

And of course, as our teams strive to help you grow in a smarter, safer and strategically interconnected way, our 40+ carrier- and cloud-neutral digital edge and hyperscale edge data centers are the foundation for your unique digital infrastructure requirements, featuring:

  • 11 markets in North America
  • 30+ onramps
  • 700+ networks
  • Direct access to 300+ cloud service providers plus onramps to all major public cloud providers
  • 99.999% average uptime

Our Focus on Continual Evolution: The Road Ahead

In addition to our approach to the data center experience, we’re introducing comprehensive customer kick-off calls and placing a strong emphasis on the customer lifecycle. Coupled with our redesigned customer portal, InLogix, these initiatives are improving our customer partnerships and providing personalized support throughout their journey with us.  Our goal is to help our customers continuously achieve their desired outcomes and maximize the value of our platform for their success.

Learn More

Our dedicated Customer Experience team is here to help you meet your business goals while supporting and accelerating your growth.
Contact your local CXM today or reach out to me directly.

By Bill Giampietro, Vice President, Customer Experience

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